ZALORA HK TOPSHOP TOPMAN

ZALORA CELEBRATES WITH TOPSHOP AND TOPMAN

Over the last two weeks, we hosted the launch of TOPSHOP and TOPMAN on ZALORA in Singapore, Malaysia, Hong Kong, and Taiwan (read all about the partnership here). Gathering some of our favourite media and influencer friends, TOPSHOP and TOPMAN fans, we shared some wonderful moments with this fabulous bunch at not one, not two, not three but four (!) launch parties.

Beer, photobooths, a virtual reality experience and the best company to celebrate with… Boy, we had fun indeed!

 

Ceci No.7 is trying the 360 visual virtuality ZALORA TOPSHOP TOPMAN

 

We’re so thrilled to have iconic British brands TOPSHOP and TOPMAN on board that we decided to step it up and produce our very own ZALORA x TOPSHOP 360 video and ZALORA x TOPMAN 360 video! The use of virtual reality technology and fashion was a natural and seamless marriage for a fashion e­-commerce company like ZALORA and innovative fashion brands TOPSHOP and TOPMAN. It’s fun and it’s the perfect opportunity to incorporate all these elements in a unique and immersive setting, which is what ZALORA is all about!

 

SINGAPORE HIGHLIGHTS: 

Deck exterior (2) Zalora Topshop Topman

 

ZALORA X TOPSHOP 360 VIDEO

Our Virtual Reality cardboard glasses!

 

Guests trying out the VR experience (3) ZALORA TOPSHOP TOPMAN

 

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Emcee Hanli looking rad in TOPSHOP and freshly dyed pink mane!

MALAYSIA HIGHLIGHTS: 

Bonding with our friends from Cosmopolitan, CLEO, and personalities such as Cherrie Liong, Wind, and Mark O’Dea, the launch party in Kuala Lumpur was held at APW Bangsar, a sixties-inspired retro space that weaves in alternative industrial design vibes. Moving to good music (courtesy of DJ HypeEmBeats and DJ IRAMA), indulging in sandwich platters and other food… we heard from our guests that the VR experience was the cherry on top! *Pats back.

 

(From left) Influencers NaNa, Ashley Lau, and Jane Lau with ZALORA's Head of Partnerships and PR, Anna Nishaburi

(L-R) NaNa, Ashley Lau, Jane Lau, and ZALORA Malaysia’s Head of Partnerships and PR, Anna Nishaburi

 

DJ HypeEmBeats spinning at the Topshop Topman x ZALORA Launch Party

We had DJ HypeEmBeats spinning at the party

 

Guests queuing up to get their GIFs at the HELLOGIF photobox ZALORA MY TOPSHOP TOPMAN

Influencers Matt Pyne and Mark O'Dea with emcee Zoey and friend ZALORA MY TOPSHOP TOPMAN

TOPSHOP & TOPMAN x ZALORA Launch Party! #OWNTOPSHOPNOW #ZALORAMY

A photo posted by Cherrie Liong (@cherriemun) on

TAIWAN HIGHLIGHTS: 

Held at LMNT [Element] located in the prime shopping area of the Hsin Yi district in Taipei, our guests, which saw the likes of Meng Meng Dong and Lilian, also had the chance to play around with the Google Cardboard Virtual Reality glasses. Additionally, LMNT whipped up some of their exclusive Snow Leopard vodka concoctions which everyone thoroughly enjoyed!

 

Guests are taking photo at the party ZALORA TW TOPSHOP TOPMAN

Party venue overview ZALORA TOPSHOP TW TOPMAN

ZALORA TW TOPSHOP TOPMAN

Photo booth ZALORA TOPSHOP TOPMAN

IMG_2742 ZALORA TOPSHOP TOPMANIMG_3010 ZALORA TW TOPSHOP TOPMAN

 

HONG KONG HIGHLIGHTS: 

Where: Vibes Bar & Lounge, The Mira, in Kowloon. Who: Fabulous fashion set, of course. What: Another amazing party to celebrate the launch of TOPSHOP and TOPMAN on ZALORA!

 

Rainky Wai and Kevin Mayo ZALORA TOPSHOP TOPMAN

Party overview 1 ZALORA TOPSHOP TOPMAN

ZALORA HK TOPSHOP TOPMAN

Model Sofia Wakabayashi and former Miss Hong Kong, Queenie Chu striking a pose!

 

Cool peeps who were there, we truly hope you enjoyed yourself at the party, till our next event! Don’t forget to shop our TOPSHOP and TOPMAN collection on ZALORA!

Raya 2015: Jovian Mandagie for ZALORA

Last week, ZALORA unveiled an exclusive Raya 2015 collection, designed by Jovian Mandagie in a private showcase event at Damansara Performing Arts Center (DPAC). The Jovian Mandagie for ZALORA collection features 63 looks based on the theme Art-Deco.

 

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The Raya 2015 collection is described as one like none other before and it combines both traditional conceptions of Art and modern ideas.

 

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The collection conjures the vibe of late-twenties while incorporating bold architectural graphics in its ready-to-wear collection. For instance, strung beads and geometric lines cleverly placed across various traditional silhouettes like that of the Baju Kurung Pahang, Baju Kurung Kedah, A-Line, Mermaid Cut and the Peplum.

 

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Earthy and rich colour tones were also used to bring out the collection’s elegance and sophistication.

 

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The designer himself, Jovian Mandagie, explained: “This collaborative collection is all about re-conceptualising the idea of simplicity with the distinctive line inspired by Art Deco prints, where every single print is personally designed to let women of just about any age embrace the strength in them.”

 

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To complete his vision, Jovian teamed up with stylish Indonesian actress, Luna Maya to represent his collection and celebrate his take on the true heritage of fashion revolution.

 

05 - Finale with the collection's muse, Luna Maya

 

Dato’ Siti Nurhaliza graced the event with her attendance.

 

08 - VIP Guest, Dato' Siti Nurhaliza, who was in attendance in the event

 

 

Jovian Mandagie exclusive collection for ZALORA is now available online.

VIDEO: ZALIA 2015 Festive Collection

 

We are very excited to unveil our latest affordable red carpet worthy looks from ZALIA, a chic collection designed in-house by ZALORA. Our 2015 collection is specially catered for women seeking glamourous and elegant modest fashion wear and trendy conservative styles for special occasions.

 

The ZALIA 2015 collection is designed with intricate embellishments, sophisticated embroideries and hand beading, delicate crochet placement lace, as well as unique prints on jacquard that are exclusively created in-house.

 

ZALIA 2015 Festive Collection is now available online only at ZALORA.

ZALIA 2015 Collection: Pre-Order Starts Today!

Yes, the rumour is true! We are excited to announce that we are launching our much-anticipated ZALIA 2015 Collection very soon in May. Designed in-house, the exclusive collection comprises a range of elegant fashion wear catered to women who are seeking trendy conservative styles.

 

If you are shopping around for beautiful dresses that won’t bust your budget to wear to special events, our festive collection features sequinned maxi dress, embellished kaftans as well as blinged-out jumpsuit for those who go for the effortless chic look.

 

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With over 170 styles in a range of sizes from XS to XL, ZALORA customers can choose from a variety of opulent dresses and versatile separates that can easily be styled to suit any special occasions. Prices range from SGD $34.90 to $129.90 (not a typo!).

 

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Fashion fans from Singapore, Malaysia and Indonesia can pre-order the festive collection only at ZALORA.

 

ZALORA Malaysia Marketplace Launches at Fashion Festival

By now, you’ve probably heard about ZALORA Marketplace – the coolest fashion community evahhh in the region. If not, let us share with you a bit about it and as for the rest of you, consider this a refresher.

 

Specially set up to help emerging fashion businesses such as blogshops, boutiques and upcoming designers to showcase their designs and products to a larger customer base, ZALORA Marketplace was first introduced in Singapore, Indonesia, Thailand, Vietnam, Philippines and now, Malaysia (next stop – Hong Kong)!

 

In conjunction with the launch of ZALORA Malaysia Marketplace, ZALORA hosted a Fashion Festival at Paradigm Mall in Kuala Lumpur to celebrate local fashion, music and culture. Over the two-day event (because who celebrates for just one day??) shoppers and media were entertained by a lineup of musicians including Ushera and Fazz Band as well as comedian Vicha Saywho, known for his stint on popular reality show Raja Lawak.

 

Models wearing pieces by merchants from ZALORA Marketplace

Models wearing pieces by merchants from ZALORA Marketplace

 

Azzara Cottons

Azzara Cottons

 

ZALORA Malaysia Marketplace merchants including Paku and Coccha showcased their collections at the event, giving media and guests a sneak preview of what they may find on marketplace.zalora.com.my. Currently there are more than 100 local labels for shoppers to browse through.

 

Merchant - Paku

Paku

 

Coccha

Coccha

 

During the event, festival goers were able to browse through and purchase the items via on-the-spot cashless transactions from digital shopping stations.

 

(5) Laptops for customers to shop at ZALORA Marketplace

 

Celebs Linora Low and Amber Chic Azura with emcee Thanuja Ananthan

Celebs Linora Low and Amber Chic Azura with emcee Thanuja Ananthan

 

Shop up-and-coming designers at ZALORA Malaysia Marketplace!

ZALORA Fans Receive Raya Makeover with Rizalman and Samsung

Samsung Malaysia Electronics Sdn. Bhd. in partnership with ZALORA Malaysia, treated Samsung GALAXY users with exclusive promotions during the Raya season through GALAXY Life, its consumer loyalty mobile app. Ten lucky GALAXY users, who redeemed the discount coupons on the Rizalman for ZALORA collection from GALAXY Life, were invited to spend a day getting styled by renowned Malaysian fashion designer Rizalman Ibrahim and his makeover team.

 

Fashion designer, Rizalman Ibrahim said: “The Hari Raya festivities always bear special meaning for me. My designs for the Rizalman for ZALORA collection are chic yet timeless, with the incorporation of modern elements such as crepe silk, Georgette silk, and metallic embellishments, for that added touch of elegance. Working with Samsung GALAXY Life and ZALORA for a joint promotion such as this has definitely given me an opportunity to connect with customers as well and I am looking forward to more collaboration in the future.”

 

One of the winners, Azniza Anuwi, 32, was thrilled to be named a winner. She said: “I browse the Samsung GALAXY Life app daily to see all the promotions given by Samsung to us! I’m so thankful that I came across this promotion. Having Raya makeover by Rizalman no less is a great treat provided by Samsung GALAXY Life and ZALORA as it is not a chance that comes by every day. Being able to meet him and getting styled by him totally rocks my world!”

 


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ZALIA by ZALORA debuts at KLFW 2014

Earlier this month, one of Kuala Lumpur’s most popular shopping malls, Pavilion, was filled to the brim with the fashion pack. Hundreds of well-dressed guests and VIPs gathered at the mall’s atrium while others look over from the second and third levels hoping to catch a glimpse of  the Malaysian fashion event of the year – Kuala Lumpur Fashion Week (KLFW).

 

The annual fashion event – created to provide emerging young designers with a platform to showcase their talents – brings more than 70 designers together to produce a major fashion show. The fashion festival runs for five days and this year it took place from 18 to 22 June with back to back shows from 12pm to 9pm.

 

Over 70 designers were featured at KLFW 2014 and they include some of Malaysian biggest names; Farah Khan, Carven Ong, Jovian Mandagie, Alia Bastamam, PU3,  Syomir Izwa, Innai Red and many more. Majority of the designers are local with few others from Indonesia (Ghea Panggabean), Thailand and the Philippines (Anthony Ramierz).

 

Amongst the throng of regional and international designers, ZALORA very own ethnic wear label ZALIA made its debut appearance at KLFW this year. On the third day of KLFW, ZALORA sent down a collection of metallic floor length dresses and embellished maxi skirts down the runway giving the VIPs and media (see ELLE Malaysia’s 10 favourite looks) a closer look at ZALIA 2014 Raya collection. The collection receives Malaysian supermodel and actress Amber Chia’s seal of approval as she was seen wearing ZALIA metallic veil wrap maxi dress at KLFW.

 

model wearing zalia

model on runway wearing zalia

model wearing zalia dress

 

This new line of clothing amalgamates the latest runway trends with traditional Muslim wear elements. For this annual festive season, choose from over 100 tops, skirts, dresses and bags from the ZALIA collection, which is inspired by the intricate bead work of designers Zuhair Murad and Elie Saab.

 

Besides the festive Raya collection, ZALIA keeps it fresh with a collection of everyday wear regularly updated on ZALORA. Look forward to a new massive 50 to 60-piece collection every month!

 

Shop the collection now at ZALORA Malaysia and ZALORA Singapore.

Press preview: Jovian Mandagie for ZALORA fashion show

We squealed in delight so loud, we’re pretty sure our neighbors in the opposite building heard us when we saw the latest collaboration between ZALORA and  Jovian Mandagie. Our dreams of owning a piece of one of our favourite Malaysian designer’s creations are not crushed yet. With prices starting from SGD$139, it’s not only celebrities who will be dressed in Jovian Mandagie, it’s now possible for us to own one or (even two!) pieces without making a dent in our pockets.

 

On 22nd May, members of the press and distinguished guests were invited to a fashion show for a preview of the Jovian Mandagie for ZALORA collection.

 


Jovian mandagie model fashion show
 

 

Entitled ‘Chantilly’, the 2014 Raya collection is inspired by the romance and demure sophistication of Chantilly lace, loved for hundreds of years and made by the best artisans in the world.

 

 

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Models wearing pieces from Jovian Mandagie for ZALORA Raya collection featuring the exquisite Chantilly lace

 

There are 45 looks available in this collection consisting of modern baju kurungs, traditional baju kurungs, peplum kurungs and dresses – there will be something for all the fashionistas and Jovianistas out there.

 


jovian mandagie posing with models

The collection was showcased in the Jovian Mandagie x ZALORA fashion show at Avenue K’s rooftop hall, featuring 20 of the top looks on the 22nd of May 2014.

 

Photos courtesy of Jovian Mandagie.

ZALORA’s ethnic wear brand ZALIA launches Raya collection

ZALORA recently unveiled ZALIA, an exclusive ethnic wear collection which combines luxurious style and modern elegance in time for the Raya season ahead. Inspired by the latest runway trends and traditional Muslim wear, ZALIA brings forth a new era in this fashion arena. Boasting sophistication and modern chic, the collection is comprised of more than a hundred designs ranging from day dresses, evening gowns, tailored tops and skirts, to footwear and accessories. The finest metallic embroidered lace, jacquard, satin, sequined lace and chiffon lay the foundation for intricate embellishments details.

 

ZALIA zalora editorial model shoot

models wearing zalia by zalora

Watch the behind-the-scenes of ZALIA 2014 Campaign video:

 

 

Shop ZALIA Raya collection now. Only available on ZALORA Singapore and ZALORA Malaysia.

Shoppers pre-order Syomir Izwa for ZALORA through KakaoTalk

Get this: A bunch of lucky folks managed to get their hands on the exclusive Syomir Izwa for ZALORA collection before anyone one else. How did they do that, you ask??

 

Well at ZALORA, we took our fashion and mobile technology collaboration to the next level, teaming up with smartphone messenger app KakaoTalk Malaysia to give users the chance to pre-order the exclusive Syomir Izwa for ZALORA collection. The customers that got first dibs were able to secure a piece or two from the collection for this year’s Hari Raya. This is  the first collaboration between the Malaysian designer and ZALORA.

 

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The collaboration between ZALORA and Kakao Talk was a first of its kind in Malaysia. After all, as much as we’d like to deny it, we’re constantly burying our face in our smartphone doing all sort of things from texting to tweeting and of course shopping. So why not combine them all in one?!

 

Held at Ritz Carlton, Kuala Lumpur, KakaoTalk and ZALORA invited the who’s who of the industry to a fashion show giving them the exclusive preview of the Syomir Izwa for ZALORA collection. KakaoTalk users had the chance to receive exclusive updates on  red carpet arrivals and catch the backstage happenings live.

 

Some of the fashionable attendees include celebrities and purveyor of the fashion and entertainment industries including Datin Sharifah Shawati, pop singer Ning Baizura and Koffee with Kem host and writer Kem Salleh. The pre-order was launched on 29 May and shoppers were allowed to buy the Syomir Izwa for ZALORA collection from 5.30pm to 11.59pm.

 

Syomir izwa posing with celebrities

Fashion designer Syomir Izwa (middle) with Kem Salleh, Ning Baizura and guests

 

celebrity guests at event

From left: Sazzy Falak, Aisyah Sinclair, Yasmin Hani

 

Watch the video below for a peek into Malaysian designer Syomir Izwa design process and an exclusive interview as he shares his style tips and fashion advice:

 

 

Shop the Syomir Izwa for ZALORA Raya collection here.

       
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